Sustainable Economy

The economy of the western Bay of Plenty sub-region economy is thriving, growing and sustainable.

The western Bay sub-region is enjoying a resurgence of growth following several years of decline during the global downturn. Our population is growing with migration from elsewhere in New Zealand; the construction industry is booming and demand for land and houses is reaching a peak. It is the duty of SmartGrowth to ensure sustainable planning for land use, settlement, infrastructure and employment opportunity. Against this we must also ensure that our fertile and versatile soils are protected against development that could compromise our agricultural and horticultural industries that underpin our economic sustainability. 

Tauranga City has a booming silver economy. The contribution of mature
and older people to the Bay of Plenty economy is projected to more than
double from $2.55 billion in 2016, to $6.92 billion in 2031, escalating to
$15.62 billion in 2061.

Read about the impact of the Silver Economy Research Paper 2017

Research and Reference Reports

Date Name Description Author
2016 Tenure Security for Older Tenants Life When Renting Research
2016 The Housing Older People Would Choose Life When Renting Research
2012 Housing Affordability Strategies Housing Affordability Strategies
2012 Making Housing More Affordable Making Housing More Affordable in the western Bay of Plenty
2012 City Centre Strategy Tauranga City Council City Centre Strategy (Large File - 21MB, pdf)
2012 Western Bay of Plenty Economic Development Strategy Smart Economy - Western Bay of Plenty Economic Development Strategy
2011 Bay of Connections Growth Strategy Bay of Connections Strategy
2012 Bay of Plenty Freight Logistics Strategy "The Future of Freight Logistics" Reference Report
2011 Bay of Plenty Energy Strategy "Our Future From Energy" Reference Report
2011 Bay of Plenty Forestry and Wood Processing Strategy "Are We Ready?" Reference Report
2011 Bay of Plenty Aquaculture Strategy "Word Class Aquaculture" Reference Report
2008 Retail commercial strategy implementation Reference Report
2008 Retail and commercial strategy peer review Reference Report
2002 Possible Future Economic Activity: An Economic Scan Reference Report
2002 Economic Drivers and Determinants Reference Report
2017 Employment Projections Methodology and Key Findings on research conducted by Market Economics

Harnessing our strengths to build our future